Banish brassy and warm tones
INSIGHT This extremely gentle shampoo is suitable for the whole family
Maintains colour to prevent fading
This dye offers a sophisticated platinum sand blond shade
The pomegranate extract contained in it serves to protect the hair color and optimize its durability
Joico Defy Damage Protective Shield 100ML coolhaircolor Banish brassy and warm tonesJoico Defy Damage Protective Shield 100ml is a damage defense hero that guards against thermal and UV damage, helping to prevent damage and color fade for beautiful, vibrant, healthy looking hair. This protective shield is an instant, daily protection from damaging heat, UV, and environmental exposure. It makes hair 4X more resistant to breakage during heat styling, protects against color fade, and leaves hair soft, shiny, and looking healthy. Used